Eumeps

#18003a

Hoe innovatie te cultiveren

Client
Eumeps
Sector
Industry & Services
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
Logo, and visual identity design for EUMEPS, the Association for European Manufacturers of Expanded Polystyrene, the leading voice and advocate for the EPS industry.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.

EUMEPS is de vereniging van Europese fabrikanten van geëxpandeerd polystyreen (EPS), die meer dan 1.000 KMO’s verenigt via 23 nationale associaties en de volledige waardeketen bestrijkt, van productie tot afgewerkte producten en hun herintegratie in nieuwe gebruikscycli.

Uitdaging
De uitdaging was om de merkidentiteit van EUMEPS te moderniseren om zijn strategische rol in de EPS-industrie beter te weerspiegelen en zijn positie als de stem van zijn leden te versterken. Het doel was om de voordelen van EPS te benadrukken en het bewustzijn te vergroten over zijn prestaties op het gebied van isolatie, lichtheid en recycleerbaarheid, terwijl de geloofwaardigheid van EUMEPS bij beleidsmakers, industriëlen en partners werd versterkt.

Strategische aanpak
We hebben een merkstrategie ontwikkeld die de kwaliteiten van EPS benadrukt: een hoogwaardig materiaal, geoptimaliseerd voor verhoogde energie-efficiëntie en met voortdurend verbeterende recyclagecapaciteiten. Het doel was om EUMEPS te positioneren als een referentiespeler in onderzoek en innovatie rond EPS, terwijl de boodschap voor stakeholders werd verduidelijkt. De merkarchitectuur is ontworpen om de betrokkenheid van de industrie bij de ontwikkeling van efficiëntere en toekomstbestendige oplossingen te bevestigen.

Creatieve oplossing
Naamgeving: De naam “EUMEPS” werd behouden om continuïteit en herkenbaarheid binnen de sector te waarborgen, terwijl hij werd versterkt met een duidelijkere en krachtigere identiteit die de concrete voordelen van EPS benadrukt.
Ontwerp: De visuele identiteit is ontworpen om de moderniteit en aanpasbaarheid van het materiaal weer te geven. Het logo en de grafische elementen tonen de voortdurende evolutie van de sector, terwijl het moderne kleurenpalet en de typografie de rol van EPS in innovatie en energieprestaties onderstrepen. De identiteit werd toegepast op diverse dragers, van webdesign tot institutionele publicaties, evenals technische en promotionele materialen, wat zorgt voor een heldere en impactvolle communicatie.

EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
Logo, and visual identity design for EUMEPS, the Association for European Manufacturers of Expanded Polystyrene, the leading voice and advocate for the EPS industry.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.
EUMEPS is the association for European Manufacturers of Expanded Polystyrene. Its members cover the entire EPS value chain from raw material suppliers to EPS converters and recyclers as well as supporting industries including machinery and additive suppliers. Members include individual companies as well as 23 European national EPS associations. Altogether it unites more than 1000 small- and medium-sized companies. When EPS beads are heated with steam, they expand to approximately forty times their original size. These beads can then be covered with steam once again and further processed in to different forms – for example, house insulation, bicycle helmets or fish boxes and much more. This type of EPS consists of 98 percent air. Their engineers are constantly working on new variations to improve its protection, its insulation properties and its recyclability.

ontwerpen

  • logotype
  • merkidentiteit
  • merkrichtlijnen
  • ontwikkeling van aanrakingspunten

definiëren

  • merkarchitectuur
  • merkstrategie

opleveren

  • productie van aanrakingspunten

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